by Monique Farmer | Feb 19, 2024 | Communication
By Jona Ohm, APR Building a loyal customer base is a key player in the game of running a successful business. The Pareto principle, or the 80/20 rule, tells us that 80% of consequences (or results, like sales) will come from 20% of the causes (your efforts or...
by Monique Farmer | Feb 5, 2024 | Uncategorized
By Jona Ohm, APR Regardless of your business or expertise, you are likely trying to communicate with someone – staff, consumers, advocates or other stakeholders, the list goes on. As we seek to share our message, we ultimately want to connect with our...
by Monique Farmer | Jan 21, 2024 | Uncategorized
By Jona Ohm, APR Recently, we touched on ways to refresh your PR for the new year. Public Relations (PR) is always evolving and staying ahead of the trends is crucial for success in the dynamic landscape of communication. But what lies ahead for 2024? Some of...
by Monique Farmer | Jan 9, 2024 | Uncategorized
By Jona Ohm, APR In the dynamic landscape of public relations, it’s crucial for businesses to revisit their strategies to stay relevant and effectively communicate with their audience. As we march into 2024, now is a great time to explore some key strategies to...
by Monique Farmer | Dec 18, 2023 | Uncategorized
By Jona Ohm, APR In today’s digital age, the world of Public Relations has evolved far beyond just press releases and event coordination. One of the most significant shifts in the industry is the growing importance of analytics. Data plays a pivotal role in...
