by Monique Farmer | Mar 12, 2025 | Uncategorized
By Monique Farmer, APR I recently led a media training for a room filled with public health officials—passionate about their work, but also a little nervous about interacting with the media. And who can blame them? When a public health crisis hits, the stakes...
by Monique Farmer | Feb 5, 2025 | Uncategorized
The Future of Branding: Evolution in 2025 and Beyond Branding is like fashion—it’s always evolving. Remember when bell-bottoms were all the rage, then skinny jeans took over? Now, wide-leg pants are making a comeback. The same goes for branding trends. What worked a...
by Monique Farmer | Feb 5, 2025 | Uncategorized
Finding Your Unique Voice and Maintaining Consistency Your brand isn’t just a logo or a product—it’s a promise. A promise to your audience about what they can expect every time they interact with you. And like any good promise, it’s only as strong as the consistency...
by Monique Farmer | Feb 5, 2025 | Uncategorized
Maximizing Social Media to Propel Your Brand Social media is like the Swiss Army knife of branding tools—multi-functional, indispensable, and (let’s be honest) a little intimidating at first glance. In today’s world, if you’re not leveraging social media, you’re...
by Monique Farmer | Feb 5, 2025 | Uncategorized
Building Your Brand from the Ground Up Kickstarting Your Journey to a Stronger Brand Identity “The world will ask who you are, and if you do not know, the world will tell you.” – Carl Jung Have you ever seen a kid light up at the sight of a shiny, colorful logo?...
